Popular/promoted marketing topics on the Marketing Teacher Homepage.
Generation X in America Generation X (also known as Gen X) is the part of the population born between the…
SWOT Analysis SWOT analysis is a tool for auditing an organization and its environment. It is the first stage of…
There are many definitions of marketing. The better definitions are focused upon customer orientation and satisfaction of customer needs.
What is the marketing mix? Overview The marketing mix is a fundamental concept in marketing that encompasses a set of…