Digital Marketing

Metaverse Marketing

Metaverse marketing refers to the promotion of products and services within virtual reality environments, known as metaverses. The term "metaverse"…

3 years ago

Customer Relationship Management (CRM) and Big Data.

Customer Relationship Management (CRM) is a business strategy aimed at building and maintaining long-term relationships with customers through effective management…

3 years ago

Transformative Marketing

What is transformative marketing? Transformative marketing is a concept that refers to the way in which marketing practices can change…

3 years ago

Digital Marketing Competitor Analysis

How can a marketing competitor audit be more ‘digital?’ In this lesson we're going to look at digital marketing and…

4 years ago

Why do you need a website?

The first place that any of your potential customers or clients will look for you is on the Internet.  So…

7 years ago

Simple viral marketing

Viral marketing is an often discussed term, but how will it help you to market your small business? Viral marketing…

7 years ago

Your own affiliate program

Why not consider your own affiliate programme? You would be the merchant (as Amazon was in the example) Benefits of…

7 years ago

Affiliate marketing

Affiliate marketing is a route to market for your small business.  Put simply, you sell digitally through a partner. Affiliate…

7 years ago

Google Small Business

Google Small Business is a YouTube channel which helps small businesses to succeed on the Internet by connecting them with…

7 years ago

AdWords – getting started

Signing up for Google AdWords is very straightforward. You simply start an account, and if you get stuck you can…

7 years ago