Small Business Marketing

Marketing advice and tips for small businesses, start-ups, entrepreneurs and enterprises.

Measuring the success of your campaign

Most of us do not have the time to measure success.  However, evaluating how successful your campaigns and promotions have…

56 years ago

Guerrilla marketing

Seller beware!  Guerrilla marketing is innovative and seizes the moment.  It is a controversial way of promoting your products and…

56 years ago

Advertising in cinemas and theatres

Cinemas and movie theatres Your local cinema or movie theatre may be the place where your local customers congregate.  Similar…

56 years ago

Radio Advertising

You may be lucky enough to have a local independent radio station which is listened to by your target customers. …

56 years ago

Marketing in the press

The press (national or local) – newspapers and magazines The national and local press are a more mature form of…

56 years ago

Outdoor marketing

Outdoor – posters, billboards and transportation Outdoor advertising, which is also known as Out-Of-Home advertising (OOH), is all advertising that…

56 years ago

Small business advertising plan

Your outline advertising plan in 7 steps. Who is the potential TARGET AUDIENCE of the advert?  These are your potential…

56 years ago

Advertising for entrepreneurs

Your advertising will direct a message to large numbers of potential customers with one single communication!  A couple of simple…

56 years ago

Promoting and advertising your start-up

There are many tools and techniques that will be useful to you when communicating with the outside world.  Think about…

56 years ago

Tips and techniques for successful blogging

Tips and techniques for successful blogging Now that you've discovered the power of successful blogging for entrepreneurs, start-ups or small…

56 years ago