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Marketing Teacher is for marketing learners, teachers and professionals. Our FREE resource has been popular since 2000. Thanks to you all for making our website the number one choice for marketing students. Want to read one of 400+ free marketing lessons? Or watch one of 40+ videos?

 Latest Lessons . . .

Digital Marketing Competitor Analysis

Digital Marketing Competitor Analysis

How can a marketing competitor audit be more ‘digital?’ In this lesson we're going to ...
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Why do you need a website?

Why do you need a website?

The first place that any of your potential customers or clients will look for you ...
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Simple viral marketing

Simple viral marketing

Viral marketing is an often discussed term, but how will it help you to market ...
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Your own affiliate program

Your own affiliate program

Why not consider your own affiliate programme? You would be the merchant (as Amazon was ...
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Affiliate marketing

Affiliate marketing

Affiliate marketing is a route to market for your small business. Put simply, you sell ...
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Google Small Business

Google Small Business

Google Small Business is a YouTube channel which helps small businesses to succeed on the ...
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AdWords – getting started

AdWords – getting started

Signing up for Google AdWords is very straightforward. You simply start an account, and if ...
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Pay-Per-Click Advertising (PPC)

Pay-Per-Click Advertising (PPC)

The majority of online advertising today is conducted using a Pay-Per-Click advertising (PPC). If you ...
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measuring-marketing-success

Measuring the success of your campaign

Most of us do not have the time to measure success. However, evaluating how successful ...
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outdoor advertising

Outdoor marketing

Outdoor – posters, billboards and transportation Outdoor advertising, which is also known as Out-Of-Home advertising ...
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