Pricing Strategies
Listed below are a series of pricing strategies/polices. Place them onto the correct section of the matrix.
- Holiday Inns try to fill hotels during winter weekends.
- Burger King introduces a new range of value meals.
- Nokia launch a new videophone.
- Wall-Mart launch a new range of own-label soups.
- Cunard launch two new cruise ships.
- A cable TV provider moves into a new area and needs to achieve a market share.
